WORDS THAT WORK

When I was assigned to the team that launched the STARZ streaming app in 2016, the titles UX Writer and Content Designer were hardly being uttered in the Tech world. Since then, I’ve been certified in UX writing and work closely with our product team to make the user experience more seamless and intuitive with every update.

With 20M+ active users and a 4.8 rating and Editor’s Choice Award in the App Store, we’re proud of what the product has become and how it continues to evolve to meet the users’ needs.

These are some of the flows I’ve helped with recently. Thanks for stopping by.

UX PROJECTS

  • PAYMENT SCREEN REDESIGN

  • STEP UP PRICING OFFER

  • UNIVERSAL LOG OUT FEATURE

  • REACTIVATION FLOW WITH OFFER

PRODUCT MARKETING

  • PARTY DOWN IN-APP MARKETING

  • SUBSCRIBER RETENTION EMAILS

  • AIRPORT PROMOTION